Thinking about launching a product? We speak to a lot of business owners that are keen to launch products but just don't know how to do it. We thought we would share a few of our top tips with you. 🔧Always fix a problem for your customers with your product not just because you think it will be cool to have one. 👨👩👧👦You need to know more than...
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As a restaurant or café owner you have probably spent a lot of time and investment in finding talented chefs and perfecting your menu options. You've planned your décor to provide just the right kind of ambiance and if your customers are enjoying your food, your're halfway there – but if business is slow and you want to attract new diners, read on… Bring in the experts Just because you're...
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Anyone can build a website – right? When it comes to building a website, many companies and individuals can claim to set up your website for minimal costs, publishing it live for the world to see within hours. Amazing right? Wrong! A website is an investment, a business shopfront and with savvier than ever consumers, it needs to be not only aesthetically appealing but highly effective at...
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Do I need to worry about online security? It’s easy to assume that small businesses aren’t at risk from cyber attacks and security threats. After all, who'd want to target a small business when there are competitors with millions of customers? Sadly, this isn’t the case. Small businesses are at risk of online security breaches and hackers, simply because they are usually an easy target. You...
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Grow your business with a FREE Marketing Strategy Session We believe that an effective marketing strategy is the most crucial aspect of growing your business. Even the most unique product or service won't get far if no one knows about it! And without a targeted marketing plan, advertising your business can become very expensive for very little return. There are a HUGE number of options out there...
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What is SEO anyway? SEO (Search Engine Optimisation) is the practice of increasing the quantity and quality of traffic to your website through organic search engine results. Or, in layman's terms, getting highly ranked by Google so you can be found easily by people looking for your products or services. SEO for SMEs As an SME, you're in the process of building your business. You need a regular...
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Keep your business protected You’ve poured blood, sweat, and tears into it. Spent hours and hours and hours looking at every detail to make it perfect. You’ve paid experts to make it exactly how you want it to be. It contains all that you hold dear.Then one night, when nobody is looking, someone breaks in, takes anything of any monetary value and trashes the rest.You are...
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Why every business needs marketing In today’s society, every business needs marketing. Well, ok, you don’t but you can guarantee that your competitors will be adopting marketing techniques and planning their marketing objectives and strategies and if they are and you’re not…. Well, we’ll let you do the maths.But employing people is timely and costly and how do you even know that the person you’re employing...
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Why aren't my Health & Wellness articles getting read? It's safe to say that Wellness is a popular topics in this day and age. It seems like everyone has a wellness blog these days, doesn’t it? Well, there is a good reason why...
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Would you scribble your name and number on a scrap piece of paper and hand it to a prospective client? Of course you wouldn't! So why would you settle for less than the best for your business by having a sub-standard Email Signature? Your email signature is no less important than a Business Card and is a direct reflection of your business and your professionalism, and...
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Have a great news story to promote your company but are unsure of how to get it out to the press? Don't worry, we can help with our press release services for small businesses. DP Marketing Communications offer a press release writing and distribution service for businesses that understand the power of the media and the benefits that it holds to improving awareness with your target audience. We have...
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